B2B Customer?
A Winning Product for Retailers: Style, Comfort, and Strong Margins


House of Christine stands worldwide for luxurious, stylish, and functional headwear. Our collections are specifically designed for women experiencing hair loss and offer exceptional comfort thanks to breathable, certified materials. For you as a specialist retailer, this means a highly emotional product with strong customer loyalty, excellent margins, and brands that practically sell themselves through their modern Nordic design.
ellen wille THE HAIR-COMPANY GmbH
To ensure the best possible service, B2B distribution of House of Christine is handled exclusively through our parent company, ellen wille. Based in Germany, the company has been the European market leader and a global trendsetter in hair replacement and specialized headwear for over 50 years. ellen wille combines innovation, the highest quality standards, and a deep understanding of specialist retail within a globally successful distribution network.


Your B2B Benefits at a Glance
When sourcing House of Christine through ellen wille, you benefit from the combined expertise of two leading brands from a single source.
- Unlock new revenue potential with a high-demand premium product for a loyal target group.
- Take advantage of ideal cross-selling opportunities as a perfect complement to existing hair replacement or fashion assortments
- Benefit from efficient, centralized order processing via a state-of-the-art B2B portal.
- Rely on lightning-fast processing thanks to ellen wille’s powerful international logistics network.
- Receive extensive marketing materials and dedicated support from an experienced B2B expert team.
Become a Partner Now
Make House of Christine your next revenue driver. Contact the ellen wille sales team today to register as a specialist retailer and gain direct access to our exclusive collections. All details, contacts, and our contact form can be found here.